FB 100-101 Basics

FB 100-101 Basics

Professional Development

11 Qs

quiz-placeholder

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FB 100-101 Basics

FB 100-101 Basics

Assessment

Quiz

Business, Specialty

Professional Development

Practice Problem

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Created by

Asha Mixon

Used 3+ times

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11 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What are the different platforms people can use to grow a business for free?

Instagram, WhatsApp

Facebook, Instagram, WhatsApp

Facebook, Instagram, Oculus

Facebook

2.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What is the main feature that businesses can use on Facebook to build a free digital presence?

Facebook business account

Facebook Page

Promote

Facebook profile

3.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What Instagram tool can businesses use to encourage audiences to browse their products and contribute to their goals?

Direct

Bio

Insights

Shopping

4.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What tool can businesses use on WhatsApp to make it easier for customers to get in touch with them?

Catalog

QR Code

Automated Messages

Greetings

5.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

What are the three types of objectives you can choose from when creating a Facebook Ad Campaign?

Awareness, Consideration, Store Traffic

Awareness, Consideration, Conversion

Consideration, Conversion, Reach

Consideration, Awareness, Reach

6.

MULTIPLE SELECT QUESTION

5 mins • 1 pt

Which objectives are considered an Awareness objective?

Brand Awareness

Reach

Traffic

Lead Generation

7.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

A shoe boutique wants more people to visit its website. Which campaign objective would be best for them to choose?

Lead Generation

Traffic

Messages

Engagement

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