Hospitality and Tourism

What is a destination branding?

• Promoting a city, state or specific destination to prospective travelers

• Identifying and differentiating a specific destination from other destination

• Endorsing a specific culture of a city or a specific destination to a target audience

• Focusing in the unique trait of a specific area or region using selling points on what you should visit

Approximately how many people are employed in the hospitality and tourism industry in the United States?

• 2 million

• 9 million

• 17 million

• 25 million

Which business is a property that is owned by a group or individual who is separate from normal business operations?

• Franchise

• Chain

• Independent

• Managed

Hotels, motels, and bed and breakfasts are part of which sector?

• Food and beverage

• Accommodations

• Transportation

• Attractions

Write two examples of transportation in hospitality and tourism

Mcdonald's is an example of 

• Chain

• Managed

• Independent

• Franchise

which best describes a franchise?

Technology in the hospitality and tourism industry should increase

• Costs

• Labor

• Productivity

• On-the-job-training

In which type of business do owners most likely go into business for themselves?

• Managed

• Chain

• Independent

• Franchise

What is multiculturalism?