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What does the O in SWOT Analysis mean?

• Opportunist

• Opportunities

• Operation

• Opponent

What is a niche market?

• A market that has its own demand and preferences.

• A section of a larger market with demands.

• A segment of a larger market that has its own demand and preferences.

• A market demand with its own preferences.

All of the below are Do's in marketing EXCEPT:

• Frequent testing and tracking

• Write original and relevant content.

• Know your audience.

• Prioritize volume than quality.

What does the 'I' in AIDA mean?

• Interest

• Inquiry

• Inform

• Invest

What emotion does the color Black represent?

• Formality

• Trustworthy

• Sweet

• Excitement

What is the most important step to earn your customer's trust?

• Share positive views and testimonials.

• Be honest and transparent.

• Provide top-notch customer service.

• Be reachable.

What marketing strategy for B2C businesses means to make 'Real-time interaction via chatbot' ?

• Conversational Marketing

• Social Networks & Viral Marketing

• Direct Selling

• Storytelling

What is the correct copywriting formula?

• Problem, Agitate, Solution

• Problem, Address, Solve

• Problem, Action, Solution

• Problem, Agitate, Solve

The 'D' in AIDA means?

• Desire

• Disinterest

• Demand

• Dream

Social Networks & Viral Marketing is to ...

• Influence your customers with regular newsletters.

• Build face-to-face relationships with customers.

• Do marketing through digital channels.

• Provide valuable content to share across customer social media.