Chapter 10 - Business Essentials
Quiz
•
Business
•
9th - 12th Grade
•
Medium
Savannah Bechard
Used 6+ times
FREE Resource
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30 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
All businesses must complete some marketing activities even if that is not their focus.
True
False
2.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Product packaging is the least important part of product planning because consumers simply throw away the packaging before using the product.
True
False
3.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
A target market is a group of consumers that have similar wants and needs.
True
False
4.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
A markup should be thought of as a pricing mistake because it reduces that amount of money the business has to cover operating expenses and profit.
True
False
5.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Highly complex and technical products generally have higher prices than simple products.
True
False
6.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
A farmer selling roadside stand tomatoes she grew in her own garden is an example of a direct channel of distribution.
True
False
7.
MULTIPLE CHOICE QUESTION
3 mins • 1 pt
Finding solutions to problems through carefully designed studies involving consumers is called marketing research.
True
False
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