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Press Release Quiz

Authored by Okelia Bailey

Other, Business

University

Used 14+ times

Press Release Quiz
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10 questions

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1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What is a Press Release?

A press release is a written document prepared for the media.

A press release is a document used to announce information.

A press release is a document used to announce information.

A press release is a business document used for business purposes.

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What are the two types of Press Releases?

Event Press Release and Complaint Press Release

New hire Press Release and Grand Opening Press Release

Venue Press Release and Business Press Release

Book Press Release and Venue Press Release

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What is the purpose of the Press Release?

To get business attention

Sharing official information about something

To get attention, make news, and generate publicity.

A business proposal

4.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What are the four elements of a Press Release?

Contact Information, Call of Action, The Headline, and Boilerplate

The Body, The Dateline, Signature, and Boilerplate

Contact Information, The Body, Mailing Address, and Call of Action

Call of Action, Signature, The Headline, and The Body

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

Press Release is typically a

Three-page news copy

Four-pages news copy

One-page news copy

Two-page news cop

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

The first paragraph of the press release should cover

The history of the company

The target market

The expert advice

5Wh about the news

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

These terms are usually used to address press release, EXCEPT

News release

Media statement

Media release

Catch and release

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