Propaganda Techniques

Famous people give their personal experiences using the product. What propaganda technique is used?

• Bandwagon

• Glittering Generalities

• Testimonial

• Transfer

Your product is new in the market. You want it to be endorsed by Ann Curtis so that it will positively affect the buying public. What possible technique is applicable?

• Transfer

• Name Calling/Stereotyping

• Repetition

• Bandwagon

In your advertisement, you want to show the customers that almost everybody is using the product. In this case, what technique should be used?

• Testimonial

• Card Stacking

• Repetition

• Bandwagon

Your teacher asked you to make an advertisement using a jingle. What technique will you employ?

• Transfer

• Bandwagon

• Name-Calling/Stereotyping

• Repetition

A politician wants to inspire people to vote for him in the coming election. What technique is appropriate?

• Glittering Generalities

• Bandwagon

• Repetition

• Testimonial

You want people to know only the positive thing about the product. What is the best technique for this?

• Bandwagon

• Testimonial

• Card Stacking

• Transfer

A famous soft drink brand will try to destroy its rival. To achieve this, what technique will the advertiser use?

• Transfer

• Testimonial

• Card-Stacking

• Name-Calling

“Zamboanga Times, Zamboanga Times, Zamboanga Times, Zamboanga Times!”

• Repetition

• Card-stacking

• Transfer

• Bandwagon

“Everyone is doing it, why not you? JUST DO IT. Everyone else did.”

• Transfer

• Bandwagon

• Repetition

• Propaganda

“It’s everybody’s milk.” – Birch Tree

• Testimonial

• Stereotyping

• Card Stacking

• Transfer