Session 1 (1.1-1.3)

What is a company?

• An organization that sells goods or services in order to make money.

• A commercial organization that operates on a for-profit basis and participates in selling goods or services to consumers.

• An organization that ‘socially’ performs industrial, commercial or service activities.

• All the answers are correct.

What are the aims of a company?

• Earn as much profit as possible

• Satisfy the needs and wishes of people and of the stakeholders

• Satisfy the needs of its shareholders

• Offer products and services

What elements does the company use to achieve its aims?

• Financial

• Social

• Tangible

• Intangible

What are the tangible elements of a company?

• Human elements, material goods, financial and production capacities

• Goods and services

• Workers and shareholders

• Knowledge and experience, ideas, culture, aspirations, achievements and technical capacity

What are the intangible elements of a company?

• Historical tradition and value

• Knowledge and experience, ideas, culture, aspirations, achievements and technical capacity

• Knowledge and experience, ideas, culture, aspirations, achievements and technical capacity

• Spirit and soul of the company

Intangible resources can be divided into 2 categories...

• Customer lists

• Copyrights

• Intellectual property

• Goodwill

Which stakeholder is missing?

(In plural with the first letter in capital letters)

Which stakeholder is missing?

(In plural with the first letter in capital letters)

Which stakeholder is missing?

(In plural with the first letter in capital letters)

Which stakeholder is missing?

(In plural with the first letter in capital letters)