Promotion
Quiz
•
Professional Development
•
1st - 2nd Grade
•
Practice Problem
•
Medium
Diana Munich
Used 2+ times
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5 questions
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1.
OPEN ENDED QUESTION
3 mins • Ungraded
Explain the difference between promotion and cross promotion.
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2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Public Relations can be both positive and negative.
True
False
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
§________ includes activities that promote the positive image of the company, its products, or celebrities.
Media Mix
Cross-Promotion
Publicity
Public Relations
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
§ ________refers to the different types of media used for the promotional mix.
Media Mix
cross-promotion
licensing
publicity
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The Shrek Happy Meal is an example of
publicity
public relations
cross promotion
media mix
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