
Sample Exam Questions for UNI192
Authored by Elif Cicekli
Business
University
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A(n) ____________ is a framework of how a business intends to generate revenue.
competitive advantage
profitability analysis
entrepreneurial mindset
business model
strategic management tool
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Profit refers to the money the company brings in through the sale of goods and services.
True
False
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following BEST describes a negative balance of trade?
The value of a country's exports exceeds the value of its imports.
The amount of money flowing out of the country exceeds the amount of money flowing into the country.
The value of a country's currency has depreciated over time against the currencies of other countries.
The value of a country's imports exceeds the value of its exports.
The amount of money flowing into the country exceeds the amount of money flowing out of the country.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Mary believes that there are many consumers who would like pizza delivery companies to deliver movies and popcorn along with their pizza. Juliette is looking at what type of market?
Established
New
Franchise
Niche
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
________ is the term used to describe the difference between revenue and expenses.
Sales
Owner's equity
Profit
Economies of scale
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
We watched a video of Steve Jobs talking about marketing in Apple. According to what Steve Jobs tells in that video, although marketing may be related to many things, it is essentially about ____________. So, Apple used that essence in their commercial that we watched in that video.
making good products like iPhone, iPad, iPod, and Mac
pricing the products appropriately
distribution of products worldwide
values of the company such as believing that people with passion can change the world for the better
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which ethical norm considers whether an act is consistent with people's responsibilities to each other?
Utility
Justice
Fair trade
Caring
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