Market Research and Customers and Competition

Market Research and Customers and Competition

7th - 12th Grade

57 Qs

quiz-placeholder

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Market Research and Customers and Competition

Market Research and Customers and Competition

Assessment

Quiz

Business

7th - 12th Grade

Medium

Created by

Abigail Porter

Used 6+ times

FREE Resource

57 questions

Show all answers

1.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

If conducted ____, ____, and ____, market research can assist a firm in their decision making.

appropriately

exclusively

frequently

accurately

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The primary aim of market research is to

analyse competitors

reduce risk by providing information

increase profits

gain a further understanding of the market

3.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

What are some key questions to ask in the process of market research?

Have sales been met?

Who is not in my target market?

Customer reactions?

Who are customers buying from and why?

4.

FILL IN THE BLANK QUESTION

1 min • 1 pt

____ ____ can be expensive and time consuming but provides market improvement and competitiveness.

5.

FILL IN THE BLANK QUESTION

1 min • 1 pt

1. Define needs

2. Data collection

3. Analyse data

4. Interpret findings

5. Feedback to managers

6. Manager decisions

is the process of:

6.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

What is the correct order of steps for the process of market research?

1. Data collection

2. Interpret findings

3. Define needs

4. Analyse data

5. Manager decisions

6. Feedback to managers

1. Manager decisions

2. Feedback to managers

3. Data collection

4. Analyse data

5. Define needs

6. Interpret findings

1. Data collection

2. Analyse data

3. Interpret findings

4. Define needs

5. Feedback to managers

6. Manager decisions

1. Define needs

2. Data collection

3. Analyse data

4. Interpret findings

5. Feedback to managers

6. Manager decisions

7.

FILL IN THE BLANK QUESTION

1 min • 1 pt

The collection of information or data to better understand what is happening in the market place:

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