Entrepreneurship Senior

It consists of short-term incentives to consumers, members of the distribution channel or sales teams who seek to increase the purchase or sale of a product or service

• Sales promotion

• Public relations

• Personal sales

• Advertisement

The four P’s of the Marketing Mix are: Place, Price, ______, Promotion

Services cannot be stored

• Perishability  

• Property

• Inseparability

• Intangibility

Sales and marketing expenses are related to

• Creating the product

• Only sales of the product

• Promoting the product

• Promotion and sales of the product

This method consists of taking into account the statistics or indices of the sector or the market  

• Competitor sales

• Market trend

• Potential sales of the sector or market

• Income estimate

To budget these costs, we first estimate the production volume in units

• Indirect manufacturing costs

• Workforce costs

• Raw material costs

• Direct manufacturing costs

Net accumulation of liquid assets for certain period

• Initial outgoing of founds

• The moment in which income and expenses occur

• Operating income and expenses

• Cash flow

It is determined based on the number of products or services that we estimate to sell to our potential market

• Economic income

• Accounting income

• Financial income

• Resource income

_____ it is related to the direct labor requirement in hours for each task

• Time table

• Outcomes

• Workforce

• Raw material

They are non-refundable monetary disbursements that a business must make to carry out its activities

• Incomes

• Liabilities

• Outcomes

• Expenses