Repaso 3p Administración II
Authored by bicho mookie
Special Education, Other, Specialty
KG
Used 2+ times
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40 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Se basa en el conocimiento del consumidor
Recursos humanos
Finanzas
Sistemas
Mercadotecnia
2.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Se refiere al proceso de planificar, organizar, dirigir, etc las actividades de comercialización
Administración de mercadotecnia
Administración de recurso humano
Administración de materia prima
Administración de sistemas
3.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Se refiere al conjunto de características y atributos tangibles e intangibles que el comprador adquiere
Bienes
Servicios
Productos
Ninguno de los anteriores
4.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Tipo de bienes que se consumen de forma rápida como los alimentos
Servicios
De consumo
De uso común
De emergencia
5.
MULTIPLE SELECT QUESTION
45 sec • 5 pts
Son las 4P de mercadotecnia (selecciona todas las posibles)
Producto
Precio
Promoción
Plaza
6.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Es la combinación de bienes y servicios que la empresa ofrece al mercado
Producto
Precio
Plaza
Promocion
7.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Incluye actividades encaminadas a que el producto esté disponible
Producto
Precio
Plaza
Promoción
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