Buying Motives

Buying Motives

9th Grade

15 Qs

quiz-placeholder

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Buying Motives

Buying Motives

Assessment

Quiz

Business

9th Grade

Medium

Created by

Brandi King

Used 6+ times

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Something which is desired but not always essential is a

want

need

benefit

buying motive

2.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Why do people buy goods and services?

To determine wants and needs

To satisfy wants and needs

To spend available funds

To support the business community

3.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

When customers make purchases, they are actually buying the _________ that products offer

prestige

services

benefits

features

4.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Determine whether the following statement is true or false: Two prospects may buy the same product to obtain different benefits

False; prospects buy products based on the products' features

False; products offer the same benefits to all prospects

True; all prospects have the same product wants and needs

True; products offer different benefits to different prospects

5.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

The reasons that cause people to purchase products are called

needs

features

wants

buying motives

6.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

When people make purchases on the basis of reason or logic, they are using ___________ buying motives.

rational

emotional

patronage

inappropriate

7.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

When customers buy on the basis of their feelings or impulses, they are using __________ buying motives.

rational

emotional

patronage

detached

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