4.03 Quiz Business Essentials

4.03 Quiz Business Essentials

9th - 12th Grade

20 Qs

quiz-placeholder

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4.03 Quiz Business Essentials

4.03 Quiz Business Essentials

Assessment

Quiz

Business

9th - 12th Grade

Practice Problem

Medium

Created by

Marnelle Bailey

Used 328+ times

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20 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing links producers to

distributors.

retailers.

marketers.

customers.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing is described as creating

exchanges.

needs.

advertisements.

gaps.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a marketing activity:

Balancing customer needs with wants

Leading a project team

Communicating with customers

Lowering operational expenses

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What provides the basis for all marketing goals and actions?

Pricing

Planning

Budgeting

Retailing

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following influences the process of determining price:

Customers’ perception of value

Publicity

Purchase location

Sales promotion

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a method used to communicate with customers:

Personal selling

Manufacturing

Customer orientation

Marketing concept

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an example of communicating with customers:

Creating a new product

Sponsoring a charity event

Choosing a store to distribute products

Developing a marketing plan

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