
RECAP 1-2
Quiz
•
Business
•
1st Grade
•
Practice Problem
•
Medium
marketing EEE
Used 1+ times
FREE Resource
Enhance your content in a minute
10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
¿Qué es un Touchpoint?
Puntos de contacto del usuario con nuestro negocio
6 puntos en fútbol americano
Toma de contacto con los clientes
Cada fase del funnel de ventas
2.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
KPI
Key Performance Input
Key Perfect Indicators
Key Performance Intention
Key Performance Indicators
3.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Un Benchmarking estudia...
Competencia
Entorno general
Comunicación interna
¿Bench... qué?
4.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
Un pixel sirve para...
Hacer remarketing o retargeting
Fragmento de texto que se coloca en una web
Recoger datos de navegación de usuarios
Herramienta de análisis que no mide conversiones
5.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
¿Cuál NO es un tipo de competencia?
Directa
Complementaria
Indirecta
Sustitutiva
6.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
¿Cuál NO es un técnica cuantitativa de investigación?
NPS
CSAT
SNP
CES
7.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
AIDA
Atención, interés, decisión y acción
Atención, interés, decisión y activación
Atención, intención, decisión y acción
Atención, interés, duda y acción
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