SESSION 1 - E Business

E-business is a term used to describe:

• An organization using electronic media to purchase from to its suppliers

• The use of electronic communications for all business processes

• An organization using electronic media to sell direct to its customers

• None of the above

Which of the following is a category of drivers that remain relevant for introducing new technology:

• Cost/Efficiency

• Drivers

  Competitive

• Drivers

  Quality Drivers

• A and B are correct

Digital business is broader in its scope than e-commerce. 

• TRUE

• FALSE

How business apply digital technology and media to improve their organization competitiveness through optimizing their internal processes with online and traditional channel to the market and supply

The sentence above is a definition of…

• Digital Marketing

• Digital Technology

• Digital Business

• Digital Media

The steps of Design Thinking Process are Empathize – Ideate – Defined – Prototype – Test:

• True

• False

Which of the following is a competitiveness driver for e-business?

• Increase speed with which supplies can be obtained

• Reduced sales and operating costs

• Reduced service costs

• Customer demand

Which of the following is a Intangible benefit of e-commerce and digital business:

• Increased sale

• Supply chain cost reduction

• Administrative cost reduction

• Feedback of products from customer

At an early point in digital technology adoption, a government report identified 2 main categories of drivers that remain relevant for introducing new technology.

• TRUE

• FALSE

In design thinking process, after define the problem, the next step is to

• Empathize

• Ideate

• Test

• Prototype

During which stage would you:

Better understand the problem that you wish to bring the solution of it. 

• Empathize

• Define

• Ideate

• Prototype