2.6 Connect With Customers Using Meta Business Suite

How can you manage your Facebook and Instagram presence with Meta Business Suite?

• Communicate with customers and create, schedule and analyze content all in one place

• Review content to use for inspiration and plan a content schedule

• Connect with influencers, similar accounts, small businesses and others

• Schedule, share and post content to your Facebook Page

What should you consider when you create and schedule content on Facebook and Instagram with Meta Business Suite?

• Create a plan for posts in advance and learn from past performance

• Reuse posts that did not perform as well to increase exposure and reach

• Only post content onto one platform at a time so people won’t get confused

• Review past post performance only when you see a decrease in engagement

Which Meta Business Suite tool helps you connect with customers on Facebook, Instagram and Messenger?

• Scheduling posts

• Insights

• Inbox

• Settings