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QUIZ #2 - SBENT1E

Authored by Isabel Calvo

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QUIZ #2 - SBENT1E
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10 questions

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1.

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1 min • 1 pt

The ____ ___ results from a diffusion process, which might be at work before an improvement in performance can be observed.

2.

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1 min • 1 pt

Innovative _________ is a method of promoting new products and services in

the process of innovation.

3.

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1 min • 1 pt

_____________ involves obtaining work, information, or opinions from a large group of people who submit their data via the internet, social media, and smartphone apps.

4.

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1 min • 1 pt

Product ________ describes the process of users becoming aware of

a product, understanding its value, and beginning to use it.

5.

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1 min • 1 pt

_________ of innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread.

6.

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1 min • 1 pt

_______ capabilities refer to a firm's ability to integrate, build, and reconfigure internal and external resources in response to changes in its environment.

7.

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1 min • 1 pt

A ________ organization is one that is able to adapt and respond relatively quickly to changes in its external environment in order to gain advantage and sustain its competitive position.

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