2023 Media 1-8 SVOD Disruption

What does SVOD stand for?  

• Standard Video on Dcard

• Social Video over Development

• Streaming Services on Video

• Streaming Video on Demand

Which of the following is NOT one of the reasons for the disrupted profitability of SVOD?

• growing revenue

• fragmented audiences

• subscription cancelling

• expensive content

How do streaming services describe the cheaper, ad-supported tiers?

• FATS

• SAFT

• TAFS

• FAST

In what way does SVOD see itself like the travel industry?

• It views customers as travelers.

• It hopes business class can subsidize the economy seats.

• It offers more culturally sensitive content.

• It streams content from many different services.

What is content-windowing?

• Waiting to offer customers top new releases

• Taking offensive content out of programming.

• Allowing some content to be viewed for free.

• Allowing advertising to interrupt programming.

What will a streaming service's data assets provide for advertisers?

• higher revenue for services

• more information about content

• better metrics on actual viewership

• more opportunities to target products

Who generates content of UGC services?

• The Advertiser

• The Audience

• The Provider

• The User

Which interfaces do UGC services target for users?

• interactive

• social media

• shoppable

• undertaker

What content is competing directly with streaming video?

• shop lifting

• gaming

• social advertising

• influencing

Which industry has SVOD entertainment been responsible for most disrupting?

• broadcast TV

• advertising

• cable TV

• internet providers