
ESB-V2 DAY#141 ASSESSMENT
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Herman Scriven
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65 questions
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1.
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1 min • 1 pt
A target market identifies the _________ group to which a company markets its products and services. [Target Market, Value Proposition, and Pricing]
2.
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1 min • 1 pt
A ____________ proposition is a statement that explains why a customer should do business with a company. [Target Market, Value Proposition, and Pricing]
3.
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1 min • 1 pt
__________ data is more accurate and reliable compared to secondary data. [Primary and Secondary Data]
4.
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1 min • 1 pt
Secondary data often contains personal ______. [Primary and Secondary Data]
5.
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1 min • 1 pt
A(n) _________ competitor is a business that sells similar products or services as another business. [Evaluate Competition]
6.
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1 min • 1 pt
A(n) ___________ competitor is a business that sells different products or services but is similar enough to be competitive with another business. [Evaluate Competition]
7.
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1 min • 1 pt
A SWOT analysis documents a company’s strengths, weaknesses, ___________, and threats. [SWOT Analysis]
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