Data Quiz #1

Which of the following are building blocks for Data-Driven Organisation?

(Select all that apply)

• Data Literacy and Democracy

• Talent with Skillset

• Technology with Flexibility

• Champion from the top

• Balanced governance

Please select the platform(s) that is/are used by OCBC to store data and use for analytics?

(Select all that apply)

• Data Marts

• Data Shelf

• Data Lake

• Enterprise Data Warehouse

• Local Excel files

Answer explanation

The Bank uses EDW, data lake, data mart and local excel files to store data and use for analytics.

Which of the following is NOT a potential analytics example in banking?

• Projection of customer’s profitability

• Estimating waiting time at banking hall

• Product pricing optimization for each customer

• Fraud/Financial crime detection

• Pitching of product features to a customer

Answer explanation

Pitching of product features is not an example of potential analytics in banking.

Which of the following are examples of data submitted by banks to BNM on periodic basis?

(Select all that apply)

• Report on Interbank GIRO transactions

• Report on Internet Banking, Mobile Banking & Debit Card Users

• Report on Deposit by Ethnic Group

• Report on Complaint Statistics

• Electronic Know-Your-Customer (eKYC)

A chatbot falls into which category of analytics?

• Descriptive analytics

• Predictive analytics

• Prescriptive analytics

• Progressive analytics

Answer explanation

A chatbot comes under prescriptive analysis as the chatbot tries to understand what a customer’s problem is and proactively make suggestions on where to find a solution.

Which of the following is NOT an example of actions taken as a result of data analysis?

• Marketing campaigns targeting certain segment

• Personalization of mobile banking services

• Making a decision based on past experience

• Understanding customer profiles

Answer explanation

Targeted marketing campaigns, mobile banking personalisation and understanding customer profiles are examples of actions taken as a result of data analysis.

Which of the following are characteristics of big data?

(Select all that apply)

• Volume

• Veracity

• Variety

• Velocity

• Value

Which of the following are main types of analytics?

(Select all that apply)

• Descriptive analytics

• Predictive analytics

• Progressive analytics

• Prescriptive analytics

• Machine learning

Which of the following are common techniques used in Artificial Intelligence (AI)?

(Select all that apply)

• Supervised learning

• Next best conversation

• Unsupervised learning

• Deep learning

• AI chatbot

Which of the following are examples of unstructured data?

(Select all that apply)

• Images

• Video

• Excel files

• Audio

• Databases