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11 BUS - U1T2 - WK2

Authored by Craig de Courcey

Business

11th Grade

Used 3+ times

11 BUS - U1T2 - WK2
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8 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

__________ innovation, involves the harnessing of new technology and a new business model simultaneously. Creates an entirely new and non-existent market segment.

incremental

disruptive

radical

architectural

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

___________ innovation - taking the components of a product and reassembling or redesigning them in a new way to introduce a new market.

incremental

radical

disruptive

architectural

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

_______ innovation happens when a smaller business with fewer resources is able to successfully challenge an established business in the market by focusing on the market segment that is overlooked and then moving into the mass market.

incremental

radical

disruptive

architectural

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

_________ innovation occurs over time through a series of small improvements

incremental

radical

disruptive

architectural

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following does not form part of Maslow's Hierarchy of Needs?

Esteem

Hygiene

Self-Actualisation

Safety

6.

FILL IN THE BLANK QUESTION

1 min • 1 pt

Customers, suppliers, interest groups and competitors are factors of the _________ environment.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which factor is part of a PEST Analysis?

External

Environmental

Economic

Ethical

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