AQA A Level Business - Marketing - Objectives

AQA A Level Business - Marketing - Objectives

11th - 12th Grade

11 Qs

quiz-placeholder

Similar activities

Real Estate Finance Quiz#2

Real Estate Finance Quiz#2

1st - 12th Grade

10 Qs

Business Ownership and Image BME 12 General

Business Ownership and Image BME 12 General

12th Grade

14 Qs

EXPENSES AND COST OF SALES PART 1

EXPENSES AND COST OF SALES PART 1

12th Grade

10 Qs

Livestream Shopping

Livestream Shopping

KG - Professional Development

10 Qs

Business Treding

Business Treding

12th Grade

14 Qs

ETE4 Conduct Market Research

ETE4 Conduct Market Research

11th Grade

15 Qs

Entrepreneurship Quiz 2

Entrepreneurship Quiz 2

12th Grade

10 Qs

CIE Econs IGCSE Mix 1

CIE Econs IGCSE Mix 1

10th - 11th Grade

10 Qs

AQA A Level Business - Marketing - Objectives

AQA A Level Business - Marketing - Objectives

Assessment

Quiz

Business

11th - 12th Grade

Practice Problem

Medium

Created by

Mr. J. Cumming

Used 288+ times

FREE Resource

AI

Enhance your content in a minute

Add similar questions
Adjust reading levels
Convert to real-world scenario
Translate activity
More...

11 questions

Show all answers

1.

FILL IN THE BLANK QUESTION

1 min • 1 pt

Marketing provides the link between a business and the ..................

2.

FILL IN THE BLANK QUESTION

1 min • 1 pt

The exchange process typically involves an individual or organisation looking to satisfy a need or want by acquiring a good or service in exchange for..........

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Relationship marketing looks to build what type of relationship between a company and its customers?

Profitable

Short term

Transactional

Long term

4.

MULTIPLE CHOICE QUESTION

30 sec • Ungraded

Do you think marketing is an art or a science?

Art

Science

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the best definition of a market?

A place, real or virtual, where buyers and sellers come together

A place in the centre of town where you can buy vegetables

A process by which companies create value for customers

A way of satisfying customers in order to create value

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing objectives need to be SMART. What does this acronym stand for?

Specific, marginal, acceptable, respectable and timed

Specific, measurable, adequate, relevant and time bound

Specific, marketing, achievable, relevant and time bound

Specific, measurable, affordable, relevant and timed

Specific, measurable, achievable, relevant and time bound

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A marketing objective might include sales. Sales can be measured in terms of what?

Sales value and sales units

Sales volume and sales performance

Sales value and sales volume

Sales volume and sales growth

Create a free account and access millions of resources

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?