
RDM Unit 1, 2 and 3
Authored by CK Ng
Other
12th Grade
Used 3+ times

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40 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
To be effective in marketing your products to customers you need to be highly
creative
dependable
flexible
versatile
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Retail marketing is a bridge between customers and
merchandise
price
promotion
product
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Retail marketing has the advantage of boosting
sales
profits
service
quality
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Healthy competitive environment is important because it helps to
keep service quality high
increase the selection of products available
increase the sales of the store
keeps the purchasing cost down
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of store format is large and offers extensive assortment in variety of goods organised in separate sections such as paint, stationery, garments etc
Hypermart
Supermarket
Department store
Specialty store
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is a huge advantage of running a department store?
Reasonable price
High turnover
Gives people a spacious feeling
Economic of scale
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What advantage does a discount store have over other store formats?
Efficient distribution methods
Beautiful decor
Good quality product
Good customer service
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