Chapter 4: Opportunity or Idea

An idea that can generate income, requiring a commitment of resources and involves exposure to risk. 

is known as ______________. 

• A. Concept

• B. Opportunity

• C. Idea

• D. Benefit

An advantage that is gained from the use or consumption of a good or service. 

• A. Concept

• B. Opportunity

• C. Idea

• D. Benefit

3. A concept developed by the mind. 

• A. Concept

• B. Opportunity

• C. Idea

• D. Benefit

A good idea may not be an opportunity due to bad timing.

• A. True 

• B. False 

Specific attributes that make something one of a kind are referred to as _____________. 

• A. Unique

• B. Opportunity

• C. Idea

• D. Benefit

A business activity that yields a profit or financial gain is known as being ______________.

• A. Unique

• B. Opportunity

• C. Relevant

• D. Profitable

The act of exploring, investigating, and examining unknown markets for opportunities is known as________. 

• A. Unique

• B. Opportunity

• C. Relevant

• D. Exploration

The fulfillment of one’s expectations or needs is known as satisfaction. 

• A. True 

• B. False 

An intangible product can be touched. 

• A. True 

• B. False 

Appropriate to the current time, period, or circumstances. 

• A. Unique

• B. Opportunity

• C. Relevant

• D. Exploration