QUIZ FOR PRESENT 332

_____products are frequently bought without too much of an effort

• Shopping goods

• Unsought goods

• Specialty goods

• Convenience goods

Elctronic items like smartwatches, washing machine are ____.

• Convenience goods

• Shopping goods

• Unsought goods

• Specialty goods

Customers have little product awareness and knowledge, maybe even not interested.

• Convenience

• Shopping

• Specialty

• Unsought

Purchase of ____ requires a little research, brand and price comparison.

• Convenience goods

• Unsought goods

• Shopping goods

• Specialty goods

In case of ____goods the price does not matter much, brand perceptions and uniqueness does.

• Specialty goods

• Unsought goods

• Convenience goods

• Shopping goods

A house (real estate property) is an example of _____.

• Convenience goods

• Unsought goods

• Shopping goods

• Specialty goods

Identify the type of product

• Specialty

• Shopping

• Convenience

• Unsought

Fire extinguisher is an example of

• Shopping goods

• Specialty goods

• Unsought goods

• Convenience goods

Customers are loyal, make special purchase effort, don't compare price very much as they have low price sensitivity. What type of product is this?

• Convenience

• Unsought

• Specialty

• Shopping

Which one below is a convenience product?

• Burial plot

• A house

• Nestle Mat Kool ice cream

• Adidas sports shoes