Which component is the most important in building an effective e-commerce website?

• Attractive interface design

• Flexible payment methods

• Online advertising and marketing

• Customer information security

What is an essential factor in attracting customers and increasing sales in e-commerce?

• Discount and promotional policies

• Efficient inventory management

• Professional customer service

• Search engine optimization (SEO)

Which data analysis tool helps track and evaluate the performance of e-commerce?

• Social media platforms

• Google Analytics

• Email marketing

• Online advertising

 What needs to be implemented to protect customer information in e-commerce?

•  Video surveillance systems

• Data encryption

• Blockchain technology

• Targeted advertising

Which component plays a crucial role in optimizing user experience on mobile devices?

• Responsive design

• Building a dedicated mobile application

• Faster page loading speed

• Online advertising

Which display platform is a specialist e-commerce retargeting platform that shows consumers ads for products they've viewed on the advertiser's website?
Choose ONE of the following:

• Yahoo Gemini

• Facebook

• Premium Network Buy

• Criteo

 What is a popular payment method in e-commerce?

• Cash payment

• Bank transfer

• Credit/debit cards

• In-store pickup

What should be considered to create an effective email marketing campaign?

• Email frequency

• Compelling email content

• Integration of purchase links

• All of the above

Which is an effective marketing strategy in e-commerce?

• Content marketing

• Traditional advertising

•  Daily price adjustments

• Sharing personal customer information

Which is not a benefit of integrating social media into an e-commerce strategy?

•  Increased interaction and sharing

  
  

• Building trust and engaging with customers

• Faster page loading speed

• Data analysis and customer feedback