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Marketing Quiz

Authored by Nathan HS]

Business

12th Grade

Used 10+ times

Marketing Quiz
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12 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A retail employee puts a pair of shoes on a customer and asks how they feel.

Marketing Information Management
Selling
Promotion
Product Management

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A retailer decides to mark down all swimsuits in August. 

Product Management
Selling
Distribution
Pricing

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

A team of workers approach customers in a mall to ask them their opinions about the upcoming political election and the candidates running for office.

Marketing Information Management
Product Management
Selling
Promotion

4.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Apple consistently responds to consumer wants by modifying the iPhone with new features that help their daily lives.

Selling
Product Management
Marketing Information Management
Promotion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A television commercial stresses the benefits of buying a new protein bar.

Marketing Information Management
Selling
Promotion
Product Management

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

A company uses data from its sales records to reduce its product line by eliminating the products that did not sell well in the last two years. 

Marketing Information Management
Market Planning
Promotion
Product Management

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A customer buys a Kindle and books from Amazon.com to get ready for an upcoming vacation.

Distribution
Product Management
Market Planning
Marketing Information Management

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