*L08-09

*L08-09

University

8 Qs

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Assessment

Quiz

Business

University

Hard

Created by

K Lo

Used 1+ times

FREE Resource

8 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following is not a function of Destination Management Organisations (DMO)?

Develop Content

Promote Destination

Manage attractions and events

Provide Information

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Tourism Authority of Thailand launched the ‘Amazing Muay Thai Experience’ in Bangkok to showcase traditional Thai martial art. This is an example of what function of DMO?

Promote Destination

Research

Develop Infrastructure

Develop Content

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

To promote a friendly tourism environment, the Taiwan Tourism Bureau is upgrading the “Taiwan Tourist Shuttle” service and the “Taiwan Tour Bus” system to scenic spots and the quality of service routes. This is an example of:

Promote Destination

Research

Develop Infrastructure

Training & Education

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Travel agencies and hotels in UK can rely on information, survey results and statistics from the British Tourist Authority to formulate their business forecasts and strategies. This is an example of:

Promote Destination

Research

Provide Information

Representation

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

The Marketing Division of the Papua New Guinea Tourism Promotion Authority conducted tourism industry information workshops in various provinces during the month of November 2022.. This is an example of:

Promote Destination

BT MICE Promotion

Provide Information

Training & Education

6.

MULTIPLE SELECT QUESTION

1 min • 1 pt

In the Readiness Phase of crisis management, the following must be done: (you tick more than one)

Analyse and evaluate potential crisis faced by a destination

Form relevant Crisis Managment Team

Prepare crisis management plans

Identify the stakeholders of each potential crisis

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

After the crisis is over, during the Recovery Phase, the DMO should ensure the following EXCEPT:

Offer incentives for tourists to return to the destination

Ensure smooth internal and external communication

Extensive marketing campaign to rebuild trust

Rebuild tourism infrastructures

8.

OPEN ENDED QUESTION

5 mins • 1 pt

Name the 4 key stakeholders in sustainable tourism development of a destination. Explain your answers

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