Yr 12 Food Technology Trial - Multiple choice 1

A food manufacturing company operating in many countries would be best classified as a:

• A. large company.

• B. small business.

• C. multinational.

• D. household.

What are the ‘four Ps’ of a food marketing plan?

• A. Product, price, place and publicity

• B. Product, price, place and promotion

• C. Produce, price, place and promotion

• D. Produce, price, position and promotion

An example of a community group that promotes health in Australian society is:

• A. CSIRO.

• B. FSANZ.

• C. Meals on Wheels.

• D. NSW Food Authority.

A food company is considering introducing a line extension to their fresh pasta range.
Where would this be represented in a SWOT analysis?

• A. Threat

• B. Strength

• C. Weakness

• D. Opportunity

A food company is looking to extend their beverage line by producing a fermented
probiotic drink.
The target market for this product is most likely to be:

• A. all consumers.

• B. a specific group of consumers.

• C. consumers in a particular age group.

• D. a group of consumers of the same gender.

Which is an example of unethical food advertising?

• A. Bundle pricing

• B. A celebrity endorsement

• C. Exaggerated nutritional claim

• D. Marketing through cross-promotion

What is the name of the group of additives used to replace sugar in food manufacturing?

• A. Emulsifiers

• B. Preservatives

• C. Flavour enhancers

• D. Artificial sweeteners

An individual who does not eat any food derived from animals or animal-sourced
products is most likely to be considered:

• A. vegan.

• B. vegetarian.

• C. pescatarian.

• D. lactose intolerant.

Which of the following is a breach of the Work Health and Safety Act 2011 (Cth)?

• A. Serving expired food

• B. Not reporting faulty equipment

• C. Not declaring allergens on food labels

• D. Providing inaccurate weight on food packaging

Which sector of the Australian food industry would get the greatest benefit from an
increase in people using apps to order take-away food?

• A. Food retail

• B. Agriculture and fisheries

• C. Food service and catering

• D. Food manufacture and processing