Data Analytics

Which type of data visualization is this?

• Frequency table

• Bar graph

• Histogram

• Scatterplot

Which represents the hierarchical structure of a Google Analytics account from top to bottom?

• View > Account > Property
• Property > Account > View
• Account > View > Property
• Account > Property > View

How many students prefer orange OR green

• 8,000

• 10,000

• 2,000

• 6,000

What month has the least birthdays ?

• Dec
• Aug
• Jan
• Sep

The list shows the number of licenses issued every year to lobster boats in Massachusetts for a five-year period.

551, 554, 529, 534, 530

What is the range of this data?

• 534

• 540

• 21

• 25

Which three tags does Google Analytics require for accurate campaign tracking? (A Player)

• Medium, Source, and Content
• Medium, Source, and Campaign
• Campaign, Content, and Term
• Source, Content, and Term

What is the “Bounce Rate” in Google Analytics?

• The number of times unique users returned to your website in a given time period
• The percentage of sessions in which a user exits from your homepage
• The percentage of total site exits
• The percentage of visits when a user landed on your website and exited without any interactions

Which type of data visualization is this?

• Frequency table

• Bar graph

• Histogram

• Scatterplot

SEO is the acronym for?

• Site Efficiency Optmisation

• Site Engine Optimisation

• Search Engine Optimisation

• Search Engine Original

23×31×0×90=________

• 713

• 2790

• 0