1.01 Marketing

1.01 Marketing

12th Grade

18 Qs

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1.01 Marketing

1.01 Marketing

Assessment

Quiz

Business

12th Grade

Practice Problem

Medium

Created by

Robert Smith

Used 15+ times

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18 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing links producers to:

Customers

Retailers

Marketers

Distributors

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing is described as creating:

Advertisements only

Needs

Gaps in wealth

Exchanges

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which would be a marketing activity?

Reducing customer needs

Leading a project team

Communicating with customers

Lowering the cost of plastic

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which comes first and is the basis for all marketing goals and actions?

Planning

Pricing

Promotions

The actual product

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following influences the process of determining price?

Customers' perception of value

Purchase location

Sales promotions

Publicity

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is an example of communicating with customers?

Creating a new product

Sponsoring a charity event

Choosing to distribute products

Developing a marketing plan

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a method used to communicate with customers?

Personal selling

Sales promotions

Pricing

Advertising

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