1.03 SEM I
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1.03 SEM I
Quiz
•
Other
•
9th - 12th Grade
•
Medium
Amber Neely
Used 3+ times
FREE Resource
Enhance your content in a minute
4 questions
Show all answers
1.
MATCH QUESTION
1 min • 5 pts
(a) (b)
Need
Products that are required/essential
Rational
Choosing a product that's based on feeling's, emotions, or impulses
Emotional
Products that are desired but not essential
Patronage
Choosing a product that's durable, dependable and affordable
Want
Choosing a product based on customer service, business location, or loyalty
2.
FILL IN THE BLANK QUESTION
1 min • 1 pt
People buy products to satisfy their
3.
FILL IN THE BLANK QUESTION
1 min • 1 pt
Rational, Patronage, and Emotional are 3 types of
4.
OPEN ENDED QUESTION
3 mins • 1 pt
What is a dominant buying motive?
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