
Going global: lessons from late movers
Authored by Alejandro Cuervo
Business
University
Used 3+ times

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15 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
it is possible for potential multinationals from emerging economies to compete successfully against global giants firms established long time ago
true
false
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
the problem for most aspiring multinationals from emerging economies is that they typically enter the global market place at the bottom of the value curve - and they stay there
true
false
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
it is a valid justification for negative returns on international operations the prestige of being international
true
false
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
the value curve refers to a progression of products and services that a particular company can produce in terms of added value and profit margin
true
true
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
to know how to learn is a central skill that allows a company to move up in the value curve
true
false
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
is an strategic action proposed in the "push from home" strategy
to push it from the nest - make management to go international market field-
to overproduce beyond traditional market consumption rate
to privilege world class standards over local standards
all options are correct
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
pull from abroad strategy suggest to invest in management capabilities of their overseas units
true
false
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