Mass Media and Audience Quiz

Mass Media and Audience Quiz

12th Grade

10 Qs

quiz-placeholder

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Mass Media and Audience Quiz

Mass Media and Audience Quiz

Assessment

Quiz

Other

12th Grade

Practice Problem

Hard

Created by

D'Myron Guidry

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is mass media?

A means of communicating to a large number of people

A type of social media

A form of traditional media

A platform for streaming movies and TV shows

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has led to a huge change in the way people get their information?

The rise of the internet and social media

The decline of traditional media

The increase in newspaper readership

The popularity of radio shows

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is it important to understand your audience?

To reach your audience effectively

To tailor your message to their needs

To maximize your chance of success

All of the above

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is segmentation?

Breaking down a large audience into smaller subgroups

Targeting a specific audience

Tailoring a message to fit an audience

Researching audience behaviors and attitudes

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is tailoring?

Making a general message relevant to a specific audience

Creating personalized content for each individual

Segmenting an audience based on demographics

Researching audience preferences

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the goal of knowing your audience?

To persuade them to think favorably

To inform them about what's happening

To motivate them to take action

All of the above

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of a character sketch?

To stereotype the audience

To create a fictional character

To put yourself in the shoes of the audience

To visualize the target market

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