Consumerism and Advertising Quiz

What is disposable income?

• Income remaining for a person to spend or save after all taxes have been paid

• Money income a person has left to spend on extras after necessities have been bought

• Choosing the alternative that has the greatest value from among comparable-quality products

• Advertising that attempts to persuade consumers that a product is different from and superior to any other

What is discretionary income?

• Income remaining for a person to spend or save after all taxes have been paid

• Money income a person has left to spend on extras after necessities have been bought

• Choosing the alternative that has the greatest value from among comparable-quality products

• Advertising that attempts to persuade consumers that a product is different from and superior to any other

What is rational choice?

• Income remaining for a person to spend or save after all taxes have been paid

• Money income a person has left to spend on extras after necessities have been bought

• Choosing the alternative that has the greatest value from among comparable-quality products

• Advertising that attempts to persuade consumers that a product is different from and superior to any other

What is competitive advertising?

• Income remaining for a person to spend or save after all taxes have been paid

• Money income a person has left to spend on extras after necessities have been bought

• Choosing the alternative that has the greatest value from among comparable-quality products

• Advertising that attempts to persuade consumers that a product is different from and superior to any other

What is informative advertising?

• Income remaining for a person to spend or save after all taxes have been paid

• Money income a person has left to spend on extras after necessities have been bought

• Choosing the alternative that has the greatest value from among comparable-quality products

• Advertising that benefits consumers by providing useful information about a product

What is bait and switch?

• Ad that attracts consumers with a low-priced product, then tries to sell them a higher-priced product

• Getting information on the types and prices of products available from different stores and companies

• Promise made by a manufacturer or a seller to repair or replace a product within a certain time period if it is found to be faulty

• A movement to educate buyers about the purchases they make and to demand better and safer products from manufacturers

What is comparison shopping?

• Ad that attracts consumers with a low-priced product, then tries to sell them a higher-priced product

• Getting information on the types and prices of products available from different stores and companies

• Promise made by a manufacturer or a seller to repair or replace a product within a certain time period if it is found to be faulty

• A movement to educate buyers about the purchases they make and to demand better and safer products from manufacturers

What is a warranty?

• Ad that attracts consumers with a low-priced product, then tries to sell them a higher-priced product

• Getting information on the types and prices of products available from different stores and companies

• Promise made by a manufacturer or a seller to repair or replace a product within a certain time period if it is found to be faulty

• A movement to educate buyers about the purchases they make and to demand better and safer products from manufacturers

What is consumerism?

• Ad that attracts consumers with a low-priced product, then tries to sell them a higher-priced product

• Getting information on the types and prices of products available from different stores and companies

• A movement to educate buyers about the purchases they make and to demand better and safer products from manufacturers

• Acting in accordance with moral convictions about right and wrong

What is ethical behavior?

• Ad that attracts consumers with a low-priced product, then tries to sell them a higher-priced product

• Getting information on the types and prices of products available from different stores and companies

• A movement to educate buyers about the purchases they make and to demand better and safer products from manufacturers

• Acting in accordance with moral convictions about right and wrong