Chapter 8

Ben is asked to memorize the words canine, feline, and avian. He remembers the words by associating them with their synonyms: dog, cat, and bird. This is an example of ________ encoding.

• A. acoustic

• B. semantic

• C. sensory

• D. visual

According to the Atkinson-Shiffrin model, ________.

• A. colors are more easily named when they appear printed in that color

• B. happy memories are processed better than sad memories

• C. memories are processed the same way that a computer processes information

• D. short-term memory itself has different forms

What type of memories do we consciously try to remember and recall?

• A. explicit memories

• B. implicit memories

• C. sensory memories

• D. short-term memories

What is procedural memory?

• A. information about events we have personally experienced

• B. knowledge about words, concepts, and language-based knowledge and facts

• C. storage of facts and events we personally experienced

• D. type of implicit memory that stores information about how to do things

What is semantic memory?

• A. information about events we have personally experienced

• B. knowledge about words, concepts, and language-based knowledge and facts

• C. storage of facts and events we personally experienced

• D. type of implicit memory that stores information about how to do things

What kind of memory involves storage of brief events, such as sights, sounds, and tastes?

• A. effortful

• B. procedural

• C. recall

• D. sensory

What are the two components of declarative memory?

• A. implicit and explicit

• B. procedural and implicit

• C. semantic and episodic

• D. short-term and long-term

Elaborative rehearsal involves ________.

• A. immediately applying new information to a practical problem

• B. organizing information into manageable bits or chunks

• C. sleeping immediately after learning new information to allow your mind to process it

• D. thinking about the meaning of the new information and its relation to knowledge already stored in your memory

Remembering ________ is a good example of episodic memory.

• A. how a hamburger tastes even though you have never tasted it yourself

• B. how to use the microwave

• C. what the word January means

• D. your first day of school

In order to remember his lines for the play, Guy repeats his lines over and over again. This process is called ________.

• A. declarative memory

• B. hyperthymesia

• C. rehearsal

• D. relearning