International Marketing - Unit 1

Quota system is a type of ______ barrier.

• Tariff

• Non - tariff

• Revenue

• Non-revenue

______ marketing is carried across the national borders.

• International

• Domestic

• Internal

• Bilateral

The EPRG framework assists companies in choosing an appropriate international marketing strategy based on their willingness to balance _______ and local considerations.

• Domestic

• Internal

• Global

• External

Geocentric orientation recognizes that some products or services can benefit from global _______ but also require adaptation to local market conditions.

• Differentiation

• Standardization

• Implementation

• Interaction

The EPRG framework stands for _______, Polycentric, Regio centric, and Geocentric orientations in international marketing.

• Ethnocentric

• Enduring

• Ethnic centric

• Global centric

_______ is the integration of the national economy with the world economy.

• Globalization

• Industrialization

• Privatization

• Liberalization

Two or more firms can join together to appoint a ______.

• CEM

• Joint marketing groups

• Subsidiary

• Export department

_______ is a group of countries which are geographically close to each other form a cartel for mutual benefits.

• Trade groups

• Trading Cartels

• Trading Bloc

• Trade associations

India is a member of ______.

• SAARC

• ASEAN

• NAFTA

• OPEC

SAARC was founded in the year _____.

• 1984

• 1985

• 1986

• 1987