
Adverts Quiz
Quiz
•
Business
•
9th Grade
•
Practice Problem
•
Hard
A Manderson
Used 2+ times
FREE Resource
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10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a market segmentation?
Dividing the market into smaller subgroups based on psychographic variables
Dividing the market into smaller subgroups based on demographic variables
Dividing the market into smaller subgroups based on behavioral variables
Dividing the market into smaller subgroups based on geographic variables
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Give an example of geographic market segmentation.
Online, offline, or social media
Town or City
Age, gender, or income
Product, price, or promotion
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why is it important to identify the target audience in advertising?
To waste time and resources
To make the advertising campaign less effective
To create more effective and targeted advertising campaigns.
To confuse the audience with irrelevant information
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are the different types of advertising appeals?
Emotional appeal, rational appeal, fear appeal, humor appeal, and scarcity appeal
Visual appeal, auditory appeal, olfactory appeal, tactile appeal
Celebrity appeal, influencer appeal, authority appeal, expert appeal
Price appeal, quality appeal, convenience appeal, popularity appeal
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Explain the concept of advert layouts.
Arrangement of elements in an advertisement
The color scheme used in an advertisement
The number of words in an advertisement
The font size of the text in an advertisement
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Discuss the significance of geographic market segmentation in marketing.
It only applies to online marketing
It is only relevant for small businesses
It has no impact on marketing effectiveness
It allows businesses to target specific regions with tailored marketing strategies based on the unique characteristics and needs of those areas.
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Describe the elements of an effective advert layout.
Color scheme, font size, background music, animation, company history
Celebrity endorsement, product dimensions, industry awards, customer reviews, product warranty
Social media links, customer testimonials, product pricing, company logo, website URL
Headline, visuals, copy, call-to-action, contact information
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