E-commerce Basics Quiz

What does e-commerce stand for?

• Economic commerce

• Electric commerce

• Eco-friendly commerce

• Electronic commerce

Why has e-commerce expanded exponentially in recent years?

• Due to increase in physical stores

• Due to increase in online shopping

• Due to decrease in global market

• Due to decrease in internet usage

What is a benefit of e-commerce being electronic?

• High investment costs

• Limited target audience

• Limited working hours

• Global market

What is an essential requirement to start an e-commerce store?

• A brick-and-mortar location

• A marketing strategy

• A physical storefront

• A product or service to sell

What is the purpose of search engine optimization (SEO) in e-commerce?

• To rank higher in search engine results

• To rank lower in search engine results

• To reduce website traffic

• To decrease website visibility

Which social media platform is a channel of digital influence for building brand awareness?

• TikTok

• Facebook

• LinkedIn

• Snapchat

What is the purpose of email marketing in e-commerce?

• To keep the audience engaged

• To overwhelm the audience with too many emails

• To decrease email list

• To ignore the audience

What is the role of a payment provider in e-commerce?

• To manage social media presence

• To decrease website visibility

• To build brand awareness

• To handle income