Media Diversity Quiz

What is one of the key differences between traditional media and new media?

• New media has a smaller global audience

• Traditional media is more cost-effective

• New media allows for more interactivity

How have media conglomerates changed in the era of globalisation?

• They have limited their technological developments

• They have become diverse organisations operating in different markets

• They have reduced their consumer market

• They have become more locally focused

What has the rapid growth of computer technology and the internet enabled for media production?

• Increased the costs of media production

• Given all producers access to a limited audience

• Reduced the costs of media production and given all producers access to a global audience

• Made entry into the media marketplace exclusive

How do new media allow for more interactivity compared to traditional media?

• By making it easier to contribute to new media

• By limiting contributions to traditional media

• By reducing the global audience

• By restricting access to a global audience

What is an example of how new media has made it easier to contribute to traditional media?

• Commenting on Twitter

• Creating a letter for publication in a newspaper

• Sending photographs of a news story to a newspaper

• Posting on a website