Introduction to marketing
Authored by Rachna Khanna
Business
12th Grade
Used 12+ times
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12 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
These are the 4P's of marketing
Product, Price, Place, Promotion
Price, Planning, Promotion, Place
Product, Price, Promotion, Purchase
Profit, Price, Planning, Placement
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
This common research method is best for getting a more in-depth look at consumers’ thoughts and ideas about a product or service?
Web analytics
Surveys
Focus groups
Research companies
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why do companies need marketing?
To increase sales
To build customer awareness and loyalty
To acquire new customers
All of these
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Who uses marketing?
Business
Teachers
Coaches
Everyone
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the correct definition of marketing?
Marketing is advertising, designing and sales
Marketing is promotion of a product
Marketing is selling something
Marketing is an art of identifying, creating and fulling the customers needs and wants at a profit.
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Before producing a product, what question you ask yourself?
What do you want to sell?
What are those?
Who will design the logo?
Who is the target audience?
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which common research method is best for gathering demographic and quantitative data?
Focus groups
Surveys
Research companies
Web analytics
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