What is the goal of sports marketing?
Sports Marketing Quiz

Quiz
•
Business
•
10th Grade
•
Hard
Nikki Tanner
FREE Resource
9 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
To regulate competition and control distribution of teams
To limit market entry and increase profits
To decrease public interest in sports
To increase revenue and build brand awareness
2.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
What is the emotional value associated with sports marketing?
Motivating fans to buy tickets to games
Decreasing public interest in sports
Limiting market entry and increasing profits
Controlling distribution of teams
3.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
What is a sports cartel?
A cooperative agreement to increase profits
An association of teams, leagues, or organizations to regulate competition
An organization to limit market entry
A group to control distribution of teams
4.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
What is the impact of professional teams on a city?
Limiting market entry and increasing profits
Decreasing job opportunities and revenue for the city
Controlling distribution of teams
Bringing new jobs, boosting surrounding businesses, and generating new revenue
5.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
What is the main factor in attracting a sports team to a city?
Having financing, a stadium to attract fans, and a large potential customer base
Decreasing job opportunities and revenue for the city
Limiting market entry and increasing profits
Controlling distribution of teams
6.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
What is the most valuable sports team as of 2022?
New York Yankees
Los Angeles Lakers
Green Bay Packers
Dallas Cowboys
7.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
What is involved in getting your name on a stadium?
Sponsorship of the stadium
Renovations of the stadium
Professional teams and the community
Political clout
8.
MULTIPLE CHOICE QUESTION
1 min • 10 pts
What is the impact of winning on revenue in sports?
Tying leads to higher revenue
Winning has no impact on revenue
Winning leads to higher revenue
Losing leads to higher revenue
9.
CLASSIFICATION QUESTION
1 min • 20 pts
The following Marketing Functions were discussed in the slide presentation. Organize these options into the right Marketing Function Category: Distribution, Product Service Management or Product Information Management.
Groups:
(a) DISTRIBUTION
,
(b) PRODUCT/SERVICE MANAGEMENT
,
(c) PRODUCT INFORMATION MANAGEMENT
ESPN
NBC
UFC
FOX SPORTS
EXTREME SPORTS
PICKLEBALL
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