Behind the Scenes of Super Bowl AdsQuiz

Who directs the Snickers campaign at ad agency BB?

• Stewart Elliot

• Peter Cain

• Eugene Levy

• Jacob Chase

What is the name of the dog featured in Jacob Chase's Doritos ad?

• Ms.

• Rocky

• Max

• Buddy

Which actor is seen in a dress as Marilyn Monroe in the Snickers commercial?

• Danny Trejo

• Eugene Levy

• Peter Cain

• Willem Dafoe

What is the prize for the winner of the Doritos Crash the Super Bowl contest?

• $100,000

• $1 million

• $500,000

• $10,000

Who introduced Macintosh in a groundbreaking Super Bowl commercial?

• IBM

• Dell

• Microsoft

• Apple Computer

What is the name of the marketing director for Snickers?

• Allison Meazza Bedrich

• Stewart Elliot

• Peter Cain

• Jacob Chase

What is the main challenge for the Snickers brand in their Super Bowl ad campaign?

• Reducing costs

• Expanding to new markets

• Creating a new product

• Raising the bar

What was the impact of the Apple Macintosh commercial on Super Bowl ads?

• It made commercials longer

• It made commercials less interesting

• It made commercials must-see TV

• It had no impact