Product Development quizizz

A product line is a group of related products all marketed under a single brand name that is sold by the same company. 

• Product Line

• Product Item

Product mix consistency describes how closely related product lines are to one another – in terms of use, production and distribution.

• Product Width

• Product Mix

Product depth refers to the variation in products that a company offers within one product line.

• Product Depth

• Product Line

a product variant with its own distinctive attributes

• Product Width

• Product line extension

a product variant with its own distinctive attributes

• Product Item

• Product Line

Product planning involves all of the internally focused decisions, steps, and tasks necessary to develop a successful product. 

• Product Planning

• Product Depth

Products, like people, have life cycles. The life cycle of a product is broken into four stages—introduction, growth, maturity, and decline.

• Product line extension

• Product life cycle

A product line extension is when a company creates a new product in the same product line of an existing brand. 

• Product Line extension

• Product Life cycle

Product service management (sometimes product/service management) is the process of shaping a company's offerings in response to demand stemming from market fluctuations.

• Product Stemming

• Product Service management

A logo is a symbol comprised of words, images and colors to identify a brand or product. Specific types of logos come in all different shapes and sizes that run the gamut from simple text logotypes to abstract logo marks 

• Logo

• Brand Name