Marketing: 2-2 Glossary

What is the definition of a growth mindset?

• Believing that skills and talents can grow and develop

• Believing that intelligence and talents cannot be developed

• Believing that intelligence and talents are fixed

• Believing that skills and talents cannot change much

What is the definition of a prototype?

• An original model or first full-scale design of an idea

• The introduction of something new

• A new idea or product

• A method or device

What is the definition of constructive criticism?

• Feedback that is not intended to be helpful

• Feedback that is only positive

• Feedback that is intended to be unkind

• Feedback that is intended to be helpful and provides valuable information for improvement

What is the definition of innovation?

• A thought or opinion

• The introduction of something new

• A new method or service

• A reason for a possible course of action

What is the definition of an idea?

• A new idea or product

• A thought, opinion, or reason for a possible course of action or purpose

• An original model or first full-scale design of an idea

• The introduction of something new