1st Quizz - Digital Comunnication III

What is branding?

• A product or service logo

• A customer's gut feeling about a product, service or company

• Is a feeling about Coca Cola colors

• Is identity of a brand

The ****** of a product or service is a element of brand

Definition of:

The science and art of exploring, creating, and delivering value to satisfy the needs of a target at a profit.

• Advertising

• Branding

• Marketing

• Research

Marketing 8P

This P it's about communication and advertising product

Marketing 8P

This P it's about the customer experience

• Product

• People

• Process

• Performance

This questions help us to know the market

Benefit to apply a marketing researh is:

• Take polls

• Take informed decisions

• Identify my brand

• Make questions

This type of marketing research it's about to know ideas, feelings and feedback.

Marketing strategy plan needs:

• Influencer marketing

• Budget

• Discussion

• Aprove

This step help to creative messages to connet with our target:

• Define goals

• KPI

• Develop key messaging

• Identify competence