MARKETING DIGITAL
Authored by Nataly Valle
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University
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20 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Indique la manera correcta de la estructura para crear una página web:
Blog
Inicio, logo, contacto
Contáctanos, portafolio, blog, nosotros, producto
Inicio, producto, nosotros, portafolio, blog, contáctanos
2.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
CMS: Content Management System (o Gestores del Contenido) es:
Es el clic que un usuario realiza sobre un enlace, botón, anuncio
Permiten construir páginas webs visualmente atractivas
Es un nombre identificable que se utiliza para acceder a un sitio.
Publicidad en Internet
3.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
KPI: Nos ayuda a:
Son aquellas métricas que están relacionadas con objetivos y metas
Ayuda hacer estadísticas
Herramienta para pautar
impulsar el tráfico de la marca
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Las siglas CPC significan:
Cuota de impresiones
Posición media
Costo por clic
(Data Management Platform)
5.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Mencione los tipos de plataforma para crear una plantilla en la pagina web
Wordpress y Wix
Wordpress y Woocommerce
wix y Shopify
Wix
6.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Los objetivos SMART se conforman de la siguiente manera:
Tiempo, porcentaje, Alcanzable, Medible
Especifico, Medible, costo
Especifico, Medible, Alcanzable, Relevante, Tiempo
Especifico, Coherente, Alcanzable, Tiempo
7.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Que es Marketing en Redes Sociales
Producto, plaza, promoción, precio
sistema para generar rendimiento
se denominan indicadores claves de rendimiento
Impulsar el tráfico y el conocimiento de la marca
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