WOF Chpt 2

What are the three components of Search Engine Optimization for websites?

• Technical SEO, Content SEO, Mobile SEO

• Mobile SEO, Video SEO, Image SEO

• Content SEO, Social Media SEO, Local SEO

• Technical SEO, On-Page SEO, Off-Page SEO

What is Technical SEO?

• The process of optimizing a website for search engines and improving user experience

• The process of optimizing a website for local search

• The process of optimizing a website for social media platforms

• The process of optimizing a website for paid advertising

Which of the following is a task associated with Technical SEO?

• Creating engaging social media posts

• Keyword optimisation

• Designing a logo for the website

• Submitting your sitemap to Google

Why is Technical SEO important for a website?

• It helps in creating effective paid advertising campaigns

• It improves website design and layout

• It helps in increasing social media engagement

• It ensures that pages on the site are accessible to search engines and users

What is the purpose of submitting a sitemap to Google Search Console?

• To increase social media followers

• To improve website security

• To create effective paid advertising campaigns

• To help Google find important pages on the site

What is the importance of using HTTPS for a website?

• It helps in improving website speed

• It ensures website security and establishes a secure connection

• It helps in increasing social media engagement

• It improves website design and layout

How can you ensure that only one version of the website is accessible to users and crawlers?

• By using different domain names for the website

• By allowing both HTTP and HTTPS versions to be accessible

• By creating multiple versions of the website

• By redirecting the other version to the main website

What is the purpose of implementing structured data on a website?

• To improve website security

• To create effective paid advertising campaigns

• To help Google better understand the content of a page and return more information

• To increase social media followers

What is the significance of using hreflang for content in multiple languages?

• It improves website design and layout

• It helps search engines serve the correct version of the page to users

• It ensures website security and establishes a secure connection

• It helps in improving website speed

What is the purpose of finding and fixing broken pages on a website?

• To ensure a positive user experience and avoid undesirable URLs ranking in search results

• To increase social media followers

• To improve website security

• To create effective paid advertising campaigns