FBLA Sports & Entertainment Management Test

Which of the following is a primary consideration when planning an event?

• Choosing a theme

• Selecting a date

• Estimating attendance

• All of the above

What is a key element of successful marketing strategies in sports and entertainment?

• High prices

• Targeted advertising

• Limited availability

• Generalized messaging

In talent management, what is crucial for maintaining a positive relationship between the talent and the management team?

• Strict contracts

• Regular communication

• Minimal interaction

• High compensation

Which of the following is a common method for revenue generation in the sports and entertainment industry?

• Ticket sales

• Merchandising

• Sponsorships

• All of the above

What is an important factor to consider in sponsorship negotiation?

• The popularity of the event

• The values alignment between the sponsor and the event

• The duration of the sponsorship

• All of the above

Which of the following best describes risk management in sports and entertainment management?

• Ignoring potential risks

• Transferring all risks to another party

• Identifying, assessing, and prioritizing risks

• Focusing solely on financial risks

Effective business management in the sports and entertainment industry often requires:

• A focus on short-term gains

• Ignoring customer feedback

• Strong leadership and strategic planning

• Avoiding digital marketing strategies

What is a critical step in the event planning process for ensuring guest safety?

• Limiting the number of attendees

• Implementing a strict dress code

• Developing a comprehensive emergency plan

• Only hosting events indoors

Which of the following is NOT a typical goal of marketing strategies in the entertainment industry?

• Increasing brand awareness

• Reducing audience size

• Enhancing public perception

• Driving sales

In talent management, what is a key factor in developing a successful artist or athlete?

• Limiting public appearances

• Focusing solely on current skills

• Building a strong personal brand

• Avoiding social media